PolicyMap is a timely, accurate, and constantly updated demographics database with 75,000 indicators from 150 United States sources on a wide array of interest areas. The data found in this database will benefit researchers from a wide variety of fields, including business and entrepreneurship, public health, education, policymaking, real estate, the nonprofit sector, and many more. PolicyMap expertly curates the data to ensure it is the most current and accurate available, with the greatest geographic coverage of national data available at the local level across the US.
Let's get started exploring. From the PolicyMap homepage, you can start by entering an address, city, zip code, or state on the right side of the search box.
Next, use the left side of the search box to find indicators that fit your needs. For example, we searched "food," which populated a list with 70 different indicators focused on food. Click the indicator that matches your interest to create the first layer of the map. In this example, we chose "Estimated child food insecurity rate in 2022."
Once you populate your map, you can hover your mouse over a particular area to view the demographic data. Additionally, there are a number of options and ways to edit, save, and print your data.
Next, you can add more indicators by either using the top search box again or clicking one of the headings at the top of the page. Clicking a top-level tab will open a side menu on the left side of the page to further drill down to the data you want to layer on the map.
The new data will open a pane on the left side of the map that you can then edit, typically changing colors and icon shapes and even editing the ranges of data. In this example, you can see the Superfund sites all over the U.S. populated over top of the first indicator we chose (and changed to the green coloring). Adding layers may show a correlation between data points. For example, are there possibly more children in poverty near Superfund sites? More investigation and data points can help you to understand the demographics you're investigating.
There are so many things you can do with PolicyMap to gather authoritative data than we can show here, so we recommend viewing PolicyMap's excellent tutorial videos or attending one of their free webinars, which can be found here.